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Messe Frankfurt and Expoforum-International: partnership intensification

10 Jul 2014

The general agreement about development of partnership relations between leading trade fair organizers Messe Frankfurt and Expoforum-International was signed on June 30, 2014.

The agreement was signed by Mr. Detlef Braun, Member of the Board of Management Messe Frankfurt GmbH, Mr. Eugen Alles, Managing Director Messe Frankfurt RUS Ltd., and Mr. Sergey Voronkov, General Director Expoforum-International. First step of cooperation has already been made. Long-expected return of the leading international brand Automechanika is planned in May 2015 at the ICC „Expoforum“ in St. Petersurg.    

„Russia is very important partner for us. The Russian market is one of the biggest in the industry of exhibition business. The signed agreement about cooperation will assist us to expand and strengthen our positions in Russia and to organize Messe Frankfurt project not only in Moscow, but also in St. Petersburg“, - mentioned Mr. Braun.

Mr. Voronkov, General Director of Expoforum-International, pointed out that the agreement provided new opportunities for the expansion of Expoforum project: international forums “Ecology of the big city” and “Russian Industrialist”, exhibition “Advertising. Publicity. Information. Design.” Such professional Messe Frankfurt brands, as Hardware + Tools Middle East, EuroMold, Light+Building, Eco Expo Asia*, Canadian Waste & Recycling Expo, Cleantech India, Pollutech India, Watertech India, Water Expo China, Cleanzone, Christmasworld, E-mail Expo and others might be attracted to the organization of Expoforum events.

According to conditions of the agreement Messe Frankfurt RUS Ltd will provide advisory services aimed to promote the new ICC “Expoforum”, basing on its longstanding expertise in management and development in the international exhibition industry.